Wild Side

For those looking for unique offerings from small businesses, Wild Side becomes an essential stop along Flagler Ave. We offer exclusive items not found anywhere else in town; from souvenirs to fashion to beachwear. Most of our items are labeled with New Smyrna Beach and make great gifts. With the largest variety of beachwear in town, we carry brand name swim suits such as Body Glove, Salt Life, Guy Harvey, as well as a number of competitive lines. Our other beachwear includes T-shirts, shorts, sun dresses, cover ups, sunglasses and footwear. 

Our beach accessories and rentals aim to make your stay at the beach more enjoyable by offering beach chairs, toys, boogie boards, and towels. With beach chairs ranging from simple and cheap to multi-functioned and durable, our chairs will make a day of lounging about much more comfortable. If you prefer a more active day at the beach, browse through our beach toys and accessories to help make a fun beach day. Buckets, water guns, inflatables and boogie boards are just a few of the options available. Alternatively, check out our vehicle rentals to feel the breeze as you drive down the beach. Our two-person Scooters and Scootcoups, and the four-person Gem vehicles can be driven on the beach or on the road, allowing you to take the kids for a fun ride on the beach or use them to get around the island. We also rent stand up paddleboards that can be used for either surfing or leisurely paddling along the beach. However you experience a day at the beach, Wild Side aims to add to your day and make it worth remembering. If you're looking to shop, enjoy a liesurely day, or simply have fun, stop by and see what Wild Side has to offer. Open daily, 8 a.m. - 10 p.m.